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Allyson Brantley

Allyson P. Brantley is an Assistant Professor of History & Director of Honors and Interdisciplinary Initiatives at the University of La Verne, in Southern California.

20TH Century Food & Drink History Labor History Post-WW2 History

The Coors Boycott

Sept. 6, 2021

In the mid-1960s, to protest discriminatory hiring practices, Chicano groups in Colorado called for a boycott of the Coors Brewing Company, launching what would become a decades-long boycott that brought together a coalition…